Recognition for Our Husky Booth at DrinkTec 2025

We are proud to announce that our immersive booth for Husky Technologies at DrinkTec 2025 has already earned top honors, including two Gold NYX Awards and multiple Vega Digital Awards, including a Platinum. Even more exciting, The Virtual Wild, the creative agency behind the project, has been named one of the Top 10 Agencies of the Year by the NYX Awards for 2025. (nyxawards.com)

Double Gold at NYX Awards

Our project won Gold in two NYX Award categories:

  • Tradeshow Booth Design (Advertising and Design)
  • Interactive Ad Design (Advertising and Design)

These awards recognize not only the physical design of the trade-show environment but also the interactive, narrative-driven experience we created for Husky’s audience, turning complex manufacturing stories into engaging, human-centered storytelling and immersive exploration. (nyxawards.com)

About NYX Awards

The NYX Awards is a prestigious international competition that recognizes and celebrates excellence in the creative and marketing industries. Our categories encompass Advertising & Design, Strategic Communications and Marketing Campaigns, as well as Digital Media, including web, video, and social media. Spanning the spectrum from boutique studios to industry giants, NYX Awards warmly welcomes entries from agencies of all sizes. Our mission is simple: to recognize and honor the brilliance that lies at the heart of the creative and marketing industries.

Since its inception in 2018, the NYX Awards has attracted thousands of entries from over 60 countries, making it a truly global competition. We believe that brilliance knows no bounds, and our platform is designed to reflect this belief. Whether you're a visionary ad agency rewriting the rules of brand storytelling, a design and print studio crafting visual masterpieces, a strategic communications powerhouse shaping narratives, or a digital media virtuoso redefining online engagement, the NYX Awards is your stage to shine.

Vega Awards: Platinum and Two Golds

We also received multiple accolades at the Vega Digital Awards:

  • Platinum for Digital Marketing (Campaign) / Interactive
  • Gold for Digital Marketing (Campaign) / Best Interactive Content
  • Gold for Digital Marketing (Campaign) / Best Visual Effects and Motion Graphics

These awards highlight the technical and creative excellence of the Husky project, from synchronized multi-screen storytelling and interactive kiosks to cinematic motion graphics and immersive visual effects. The Vega recognition emphasizes the seamless integration of design, digital technology, and narrative in creating an experience that resonates with audiences and juries alike. (vegaawards.com)

About Vega Awards

The Vega Awards is an international competition poised to honor excellence in planning and executing digital communications.

Vega celebrates the very best created by the world’s digital architects and craftsmen. Since the competition focuses on excellence, it does not matter whether the submission is from a firm or an individual, a professional or an enthusiast, a veteran or a novice—what matters is the work itself, wherein the details, innovation, creativity, and foresight shine brightest.

Why This Matters

With over 1,100 exhibitors at DrinkTec, standing out on a global stage was no small feat, but our goal to create a destination rather than a booth where Husky’s innovation, sustainability, and technical excellence could be experienced clearly resonated. These awards celebrate creativity, innovation, flawless execution, and immersive storytelling, while being named one of the NYX Top 10 Agencies of the Year cements The Virtual Wild’s place among the world’s elite creative agencies. More than trophies, this recognition affirms that blending design, storytelling, interactive technology, and strategy delivers measurable impact, transforming complex ideas into memorable experiences. We are grateful to our teams, collaborators, and Husky, and excited for what comes next.

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